Jim Moseley

Chief Executive, Red Tractor Assurance

Jim Moseley has spent over 40 years in the Food & Drink Industry and is the current CEO of Red Tractor Assurance.

He started his career with FMC Meat Ltd – at the time Europe’s largest Meat Group. Jim then joined Ovaltine manufacturer Wander Foods. Recruited by Tulip as the Sales & Marketing Director, Jim spent 12 years with the group before moving to General Mills UK in 1999 as the Managing Director. At General Mills he was responsible for a broad portfolio of high profile brands including Häagen-Dazs, Old El Paso, Green Giant and Nature Valley in the UK, Ireland and Nordic markets. Whilst operating as the European MD for Mizkan, Jim took on the Chairmanship of Red Tractor and subsequently took over as CEO during 2017.

In addition, Jim has served as the Chairman of The Provision Trade Federation, was for three years the President of the Food & Drink Federation and has been a Board member of FoodDrinkEurope.


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